The Evil MPAA Will need to Butt-Out of this one two.

Slashdot | Circuit City Ripping DVDs for Users
"Circuit City is offering a DVD transfer service that's sure to enrage the MPAA. For $10 for 1 DVD or $30 for 5, Circuit City will violate the DMCA and rip commercial DVDs for users to put on their mobile players. From the article: 'This should be a viable market. Software and services are losing out to draconian digital rights management philosophies and anti-consumer technologies aimed at increasing revenues stemming from double-dipping--what I call the industry's penchant for charging twice for the same thing.' They note that fair use backups of DVDs have not been tested in court because all of the attention is focused on the circumvention software itself.